At Falcon, we have over 4 years’ knowledge as a leading search engine marketing agency, and we deliver sustainable results to our clients that drive more targeted traffic and more conversions to their sites.
Our strategies are driven by facts & data and we help clients to reach their target audiences with original content and bring authority to their business online presence. We follow solid process to cover all the key fundamentals of a successful Search engine optimisation strategy.
We are Technical
With years of technical understanding and an in-depth knowledge of technical SEO metrics, we’ll improve your business website’s performance in the ways that search engines love.
Businesses are different so no two websites are the exactly same. With sharp technical knowledge, we add value and offer that amplified end user experience that makes a genuine difference to search engine results.
Keyword Research and Analysis
Keyword research and analysis is an essential part of our SEO campaigns for every business, and at Falcon we use tools to track and identify the best keywords to work for your business. We invest a immense amount of time in this process simply because keywords are all about understanding people’s behavior, that helps us understand how to maximise your product/service presence.We search for:
- Core business keywords
- Quick wins (keywords for which we can achieve quick rankings)
- Long tail keywords (keywords with shorter volumes but higher conversion rates)
We are Strategic
From beginning we’ll seek to understand your business, your industry, your expectation, your clients and your competitors. Equipped with this knowledge, we’re able to construct integrated campaigns that are appreciated by search engines and reach the social sphere with the right message.
Back links are unbeatable factor for search engine rankings. Search engines determine value of any website by the quality of back links pointing at that site and, increasingly, by the social potential that surround with the business brand and website. This is why our site audit and keyword research and analysis are followed by a great link building and social campaigns, and it’s here that we get ultra-creative.
We don’t just consider on market industry data and third-party research. We carry out proactive research and development assignment to stay tapped in to what’s going on. With various experiments going at time, we keep in touch with what search engines consider important and stay ahead of its algorithms.